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Wildfire Risk
Human Perceptions and Management Implications
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Wade E. Martin, Carol Raish, and Brian Kent, Editors
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| "Provides an excellent overview of research dealing with the social, cultural, and economic dimensions of wildfire and their implications for public and private management of the 'wildland-urban interface' and its risks." --Tony Prato, University of Missouri |
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| "The authors have considerably advanced our understanding of risk analysis by digging deeper into notions of vulnerability, issue framing, and tradeoff decision-making about the benefits of risk reduction. This book will have important policy and budgetary implications for how we approach wildfire risk response." --Sam Burns, Fort Lewis College |
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Table of Contents
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Paper / $43.95
ISBN 978-1-933115-52-8
Cloth / $85.00
ISBN 978-1-933115-51-1
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Wildfire Risk follows from an increasing awareness among fire experts that relying on fire behavior models from the physical sciences to design a risk management program is no longer sufficient - and that simply increasing public knowledge related to wildfire hazard does not necessarily lead to appropriate risk reduction behaviors. Public land managers, property developers, landowners, and politicians must ask more about the social and psychological factors that motivate people to respond appropriately to risk.
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Thus far the majority of research and applied work about human responses to wildfire mitigation has been directed at individuals rather than communities. Drawing heavily upon health and risk communication, the contributors to Wildfire Risk highlight the differences between the ways that individuals and communities respond to wildfire risk. They discuss how outreach and education can influence individual and community behavior, and they explore differences among ethnic/racial groups and between genders with regard to values, views, and attitudes about wildfire risk and management. They explore the role of public participation in each stage of wildfire risk assessment and mitigation, as well as in planning for evacuation and recovery after fire.
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Wildfire Risk concludes with a dedicated section on risk-modeling, with perspectives from the decision sciences, geography, operations research, psychology, experimental economics, and other social sciences.
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Editor Bios
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Wade E. Martin is a professor of economics at California State University, Long Beach and is the editor of the journal Contemporary Economic Policy.
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Carol Raish is a research social scientist at the USDA Forest Service's Rocky Mountain Research Station Albuquerque Lab.
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Brian Kent is project leader in Natural Resource Assessment and Analysis at the Rocky Mountain Research Station.
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